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15 Tips for Successful Remarketing with Google Analytics and AdWords

Using Remarketing ads on Google Adwords to generate leads, which have been lost in the sales funnel is now something which is being used by corporate houses all over the world. But do you know how you can make your… Continue Reading →

9 Social Marketing Metrics That Actually Matter

Even the most social-savvy business owners can get caught up in the numbers game: counting and recounting likes, followers, fans, retweets, shares. These numbers don’t correlate to how well your business connects with customers online because 100 shares doesn’t necessarily… Continue Reading →

Mobile Marketing: How to get started

About 15-50% of the people who visit your website come in from a mobile device and this number will continue to grow, thanks to the increase in the number of smartphones and tablet users. When consumers visit your website from… Continue Reading →

7 methods to increase Social media mentions exponentially

These days, one question that companies may ask their PR branding managers or any other PR agencies, is how they may increase the number of social media mentions for their brand. Social media mention refers to how often your brand… Continue Reading →

Retirement of David Beckham: Social Media Sentiment Analysis

Analysis of people’s perception on the retirement of football star David Beckham David Beckham, world’s richest footballer declared his retirement on 19th May’2013 bringing an end to a 20 year long glittering career. Since his debut for Manchester United two… Continue Reading →

Stay Away From These 5 Dangerous SEO Techniques

Search Engine Optimization (SEO) has been a popular technique for years now and there have been millions of articles published about it. When you’re new and you don’t have any idea where to start it’s likely you have tried to… Continue Reading →

What is Facebook EdgeRank and Why does it matter?

The average Facebook user spends more than a quarter of his or her time on the site scrolling through the News Feed. For users, that means a lot of baby pictures and stale memes. For brands, it represents an opportunity…. Continue Reading →

IPL 6 Sentiment analysis Post spot fixing scandal

Will Indian cricket ever be able to recover from its worst credibility crisis? The answer to the question can only be sought out with time but social media networks have been flooded with posts from angry cricket fans, who are… Continue Reading →

How to Generate More Leads With Your Blog: 5 Tips

Does your business have a blog? Would you like your blog to bring in more leads for your business? You already know you need to create some awesome blog content, but there’s more to business blogging than just that. You… Continue Reading →

Are You Ignoring Your Real Customer’s Buying Behavior?

My sister remembers when the “fancyâ€? mall opened in our hometown. She and my mom would dress up to go. By the time I was ready to hang out at the mall, I trudged from one store to the next… Continue Reading →