LinkedIn Introduces New Ads API: This new program will “empower developers to build custom tools and solutions specifically to help social marketers meet their goals.â€? LinkedIn’s Ads API program is only available to a select group of partners. Read more:… Continue Reading →
2012 is coming to an end and Google has been very active with the latest Panda and Penguin updates during this year. Indeed, search engine optimization is a moving target of every webmaster competing for traffic! In this article, we… Continue Reading →
2012 is coming to an end and Google has been very active with the latest Panda and Penguin updates during this year. Indeed, search engine optimization is a moving target of every webmaster competing for traffic! In this article, we… Continue Reading →
During the last few weeks, every time I mention Pinterest, a comparatively new social media network, I hear comments like, “Oh yeah, they send us a TON Of trafficâ€? or “We get more traffic from Pinterest than even Twitter!â€?. Read… Continue Reading →
The power of social conversation and social networks in creating fresh marketing approaches is illustrated by a Deeter Gallaher Group case study that follows a car dealership’s foray into the stream of social media. Read more: http://tinyurl.com/y89v84f
Blogging is difficult work. Creating content that resonates and gains traction on the web today is even harder. 2 million blog posts are published every 24 hours, so standing out takes more than just showing up to publish every Monday,… Continue Reading →
Every website needs an “About Usâ€? page, it’s one of the most important but undervalued elements of a company’s website. This is especially true in a world where social media profiles allow us to connect content to people. The “About… Continue Reading →
Pinterest, the social networking platform announced they are now offering business pages. Unlike Facebook and Google+, at this time, Pinterest business accounts have the same functionality as personal accounts. Read more: Phttp://tinyurl.com/ch7f27h/a>
Emotional engagement is the key to content marketing success. People discover and share information, videos, pictures and other types of media constantly. Assuming that all content starts out equally however, viral content seems to take on a life of its… Continue Reading →
In September, Facebook, the social networking platform altered its EdgeRank algorithm and users began to see fewer Page posts in their News Feeds. Backlash from brands, Page owners and their fans was almost immediate. Soon after, “Interest Listsâ€? started getting… Continue Reading →