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How a Facebook app helped a global brand gain 25,000 likes?

And you thought social media marketing is noteasy? Read the following case study and then tell us! This is how GlocalEdge helped – a leader in digital security solutions – to launch an awesome Facebook contest app and generate over… Continue Reading →

Is Sentiment Analysis only for the Top Brands?

Are you ever tormented by the fact that what would happen if your customers stop buying your products or services? Or the fact that your customers are displeased with you and some improvements are required in your offerings? Or are… Continue Reading →

5 Successful tips to drive your AdWords campaigns in a limited budget!

Spend five minutes here to make your Google AdWords campaigns 50 times more efficient ! Are you tired of burning hundreds of dollars on AdWords campaigns and not getting any substantial results? If yes, keep reading, this email may very… Continue Reading →

Importance Of Influencer Management On Social Media

Importance Of Influencer Management On Social Media How can brands amplify their campaigns without spending a cent on advertising? This question has haunted marketers for decades. Everyone including the great marketing visionaries, from Philip Kotler to Peter Drucker have spent… Continue Reading →

4 reasons Facebook had to start trending topics

4 reasons Facebook had to start trending topics Predicting that Facebook will be coming up with trends was not something that required the services of a fortune teller. It was on the cards and almost everyone saw it coming. There… Continue Reading →

So You Think You Can Blog!- #17 LIFE OF A SOCIAL MEDIA ADDICT

LIFE OF A SOCIAL MEDIA ADDICT “Good morning“ Before the traces of sleep left the eyes, still curled up inside the blanket on the cold morning, a tweet was already posted, the notification bar that lighted red across the blue… Continue Reading →

So You Think You Can Blog!- #16 Social media for financial service providers

How Social Media Can be used in improving growth of financial service providers Financial services sector contributes to approximately 20% of economic value-add in developed countries. The three main segments of financial services which accounts for 60% of the financial… Continue Reading →

Social media sentiment analysis on Royal Baby

Analysis of people’s perception on Royal Baby Is there anyone in this world with a Wikipedia page dedicated to him even before he was born? Don’t ponder, the answer is yes. Prince George had a Wikipedia page dedicated to him,… Continue Reading →

Social media sentiment analysis on Nelson Mandela

Analysis of people’s perception on Nelson Mandela’s death Who was Nelson mandela? An anti-apartheid revolutionary, an ex-south Africa president, a war prisoner, a philanthropist, or a politician? Madiba, as he was known by his followers, served as the president for… Continue Reading →

Social media sentiment analysis on Barack Obama

Analysis of people’s perception on Barack Obama The first African American president of the United States, Barack Obama, was re-elected as the president in 2013. Obama defeated Mitt Romney in the November’2012 elections and took oath as the president on… Continue Reading →