Last week, Facebook released a new feature that Slate magazine called a “fiendish plot.â€? It referenced the new emoticons that Facebook users can now tag their social status updates with. Facebook, naturally, doesn’t advertise the new feature as a fiendish… Continue Reading →

We revisit the Facebook Algorithm to understand why we are predetermined to see some posts on the News Feed and, more importantly, who is more likely to see our newsfeed. The research was made into an Infographic, which breaks down… Continue Reading →

Do you want more leads from your social efforts? Did you know there are great social media tools that make the sales process easier? #1: Nimble—Nurture Your Relationships and Get Sales #2: NeedTagger—Find Potential Business Opportunities Through Twitter #3: Virally… Continue Reading →

The IPL season is here. Once again, blogs and social networks will light up with sentiments from the IPL cricket matches. We will keep you updated with the sentiment analysis of top moments from the IPL season 6. Here is… Continue Reading →

In 2008 when social media monitoring solutions like Radian6 and Collective Intellect started popping up, we talked a lot about the importance of listening to online conversations. Most companies looked at monitoring as a defense mechanism and reactive practice —… Continue Reading →

Is Pinterest the most sales actionable social network out there? The whole reason Pinterest exists is to help people discover the things that they love and then go take action on them, and a lot of the things they take… Continue Reading →

Recently at Social Media Week (SMW13) in New York, HuffPost Live President and Co-Creator Roy Sekoff led one of the most intriguing sessions. Read more: http://tinyurl.com/atpxn2e

It seems like every day we could report on another PR crisis hitting some unfortunate brand. But what’s the real effect of these crises, and how long do they typically last? Read more: http://tinyurl.com/asjsqg8/a>

Let’s cut right to the chase. If the plan to market your new venture isn’t based on the way people make choices today, every day that follows will be an exercise in futility. Read more: http://tinyurl.com/cmyuask