Imagine stopping by for a casual conversation and you meet someone who, at first, seems interesting but quickly monopolizes the conversation and talks about a single subject. You realize you have been standing there for 15 minutes and haven’t been able to say a word. The speaker still doesn’t change the subject, so you make an excuse and leave. The next time you stop by, that person picks up the same conversation. After another 15 minutes, you again make an excuse and leave. The next time you just walk by. You’ve had enough. That’s ad fatigue. Ad fatigue is your prospects’ way of saying they want to change the conversation. Here’s how to use Facebook to do just that:http://tinyurl.com/9vk3bj8
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