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Get started with Facebook Lead Ads for B2B

Lead ads are among the newest and smartest in social advertising options. Show your company’s product/service to your audience within their natural social scrolling, ask them to self-qualify their interest and share their information, all without leaving their feed? Genius…. Continue Reading →

Facebook Launches ‘Messenger Lite’ to Provide Access to More Regions

Earlier this year, Facebook Messenger reached the milestone of one billion monthly active users, putting it in the exclusive company of Facebook’s main app (1.71b MAU), WhatsApp (1b MAU) and YouTube (1b MAU) as the only apps in the world with over a… Continue Reading →

Latest Updates: Save Draft Feature from Instagram

To keep you up to date with social media, here are some of the news from industry. Instagram Rolls Out Save Draft Feature: Instagram released a Save Draft feature that allows users to “start creating a post, … save it as a… Continue Reading →

Steps to get a Verified Twitter Account

Celebrities, politicians, athletes, and brands have them, and now you can too. We’re talking about verified Twitter accounts. These accounts, which are typically maintained by public figures and organizations, help users find high-quality accounts to follow and connect with a… Continue Reading →

Five social media marketing secrets for every marketer

Four years post founding Facebook, Mark Zuckerberg predicted that the content shared on the platform each year would be twice the amount shared the previous year. Two–thirds through 2016, and his proclamation seems to be perfectly on cue. Competing against the ever-expanding… Continue Reading →

Facebook Messenger now has a Buy Now Button

Facebook has announced a couple new ways for brands and businesses to send customers to, and complete purchases within, its Messenger app. Messenger has allowed brands to engage customers using bots since April. Until now, if someone was ready to buy,… Continue Reading →

The 3Cs Strategy for Digital Marketing

Digital marketing is more than creating Facebook and Twitter handles; it’s about understanding your audience and choosing platforms that can make the most impact for your brand. When we create a digital marketing plan for our clients, we must ensure… Continue Reading →

Facebook Slideshow Ad Enhancements: Social Media Updates

To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New: Facebook Rolls Out New Features for Slideshow Ads on Facebook and Instagram: Facebook introduced new features to the… Continue Reading →

Facebook is expanding its coverage of the Olympics with global broadcasters

Facebook is expanding its coverage of the Olympics. More video highlights, live programming and interactive features are coming to your News Feed and Instagram. The social networking giant has partnered with more than 20 official broadcasters and National Olympic Committees… Continue Reading →

8 Ways to Use Pokémon Go for Business

Do you run or help promote a local business? Interested in taking advantage of the latest gaming craze? Pokémon Go is close to topping the number of daily users on Twitter and average time spent on the Facebook app. That’s… Continue Reading →

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